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By:Susan Weinschenk
Published on 2009-03-30 by Peachpit Press

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“While you’re reading Neuro Web Design, you’ll probably find yourself thinking ‘I already knew that…’ a lot. But when you’re finished, you’ll discover that your ability to create effective web sites has mysteriously improved. A brilliant idea for a book, and very nicely done.” – Steve Krug, author of Don’t Make Me Think! A Common Sense Approach to Web Usability Why do people decide to buy a product online? Register at your Web site? Trust the information you provide? Neuro Web Design applies the research on motivation, decision making, and neuroscience to the design of Web sites. You will learn the unconscious reasons for people’s actions, how emotions affect decisions, and how to apply the principles of persuasion to design Web sites that encourage users to click. Neuro Web Design employs “neuro-marketing” concepts, which are at the intersection of psychology and user experience. It’s scientific, yet you’ll find it accessible, easy to read, and easy to understand. By applying the concepts and examples in this book, you’ll be able to dramatically increase the effectiveness and conversion rates of your own Web site.

This Book was ranked at 2 by Google Books for keyword Web Design.

Book ID of Neuro Web Design's Books is va7XOSAWZTMC, Book which was written bySusan Weinschenkhave ETAG "KaiwZsRKxSg"

Book which was published by Peachpit Press since 2009-03-30 have ISBNs, ISBN 13 Code is 9780321648761 and ISBN 10 Code is 0321648765

Reading Mode in Text Status is true and Reading Mode in Image Status is true

Book which have "168 Pages" is Printed at BOOK under CategoryComputers

This Book was rated by 3 Raters and have average rate at "5.0"

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